Looking to boost your room bookings? Boosting room bookings requires a mix of early planning, understanding your target audience, and creating compelling offers that provide real value.
By highlighting unique attractions or surrounding areas, and tailoring your promotions to meet the diverse needs of summer travellers, your hotel can stand out as the go-to choice for a memorable holiday.
Early Bird Specials
Encourage guests to book their summer holidays early by offering an “Early Bird” discount. This not only secures bookings in advance but also builds anticipation for their upcoming stay. Consider a tiered discount system where the earliest bookings receive a higher discount.
Stay Longer, Save More
Implement a deal where the longer guests stay, the more they save. This could be structured as a percentage off the total booking cost for stays longer than a certain number of nights. This not only increases occupancy rates but also encourages guests to explore local attractions and its surroundings more thoroughly.
Dining Offers
If your hotel has a restaurant, consider offering dining credits or a complimentary dinner when guests book a certain number of nights. This not only showcases your hotel’s culinary offerings but also adds convenience and value for your guests.
Flexible Cancellation Policies
Offering flexible cancellation policies can be a significant deciding factor for guests who are still unsure about their travel plans. This provides them with the peace of mind that they can adjust as needed without penalty.
Loyalty Program Offers
For returning guests, offer special rates or perks as part of a loyalty program. This could include room upgrades, late check-out options, or special gifts upon arrival.
Family Package Deals
Design packages specifically for families, which could include discounted rates for family rooms, complimentary breakfast for children, or special family activities. Partnering with local attractions for discounted tickets or creating a family adventure guide in the area and surrounding areas could add extra appeal.
Experience or Theme Packages
Create packages based on experiences, such as a “Hiker’s Delight” package with maps, guides, and packed lunches for exploring national parks, or a “Seaside Escape” package with beach gear rental (chairs, umbrellas) and a picnic basket. Tailoring these packages to different interests can attract a wide range of guests.
Local Partnership Promotions
Collaborate with local businesses to create a comprehensive experience. This could include discounts at local eateries, shops, or access to exclusive events in the area. This type of collaboration not only boosts your offering but also supports the local economy.
Social Media Contests & Giveaways
Engage potential guests by running contests or giveaways on social media, offering a free stay, upgrade, or special package as the prize. This increases your visibility and can attract new customers who might not have considered your hotel otherwise.
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E-Business WordPress Website.
Monthly hosting from £19.95 ex. VAT
£345/monthly
- Designed to help retailers or business sell physical or virtual products online to an existing client base whilst attracting potential new audiences. Our E-Business WordPress Website offers comprehensive sales features delivered with the minimum of fuss. We can have you up and running in days rather than months.
- Quick fire rapid set up and installation.
- Custom branded design to meet business brand guidelines.
- Up to 20 custom built landing pages.
- Up to 50 products included (unlimited capacity once up and running).
- Shipping and returns, customise delivery fee structures and track orders.
- Discount codes, incentivise visitors with product discounts and voucher codes.
- No commission charges on purchases.
- Mailchimp integration included. Connect your audiences to useful email marketing campaigns.
- “Click & Collect” available as an optional extra.
- 12 instalments of £345.
Transparent pricing helping you boost your room bookings at prices you can afford.
A one-off fee across the board. For all WordPress website developments or supportive tasks taken on, Publicity Matters charges £49.95 per hour (ex. VAT).
"Pay As You Go" Support.
££49.95/per hour
- When all you need is a few quick fixes here and there, our “Pay As You Go” support might just be the ticket.
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